{'It’s like they’ve erupted out of someone’s subconscious': how horror has taken over modern cinemas.
The biggest surprise the film industry has witnessed in 2025? The comeback of horror as a main player at the UK film market.
As a genre, it has notably surpassed past times with a annual growth of 22% for the UK and Ireland film earnings: over £83 million this year, versus £68 million the previous year.
“In the past year, not a single horror movie hit £10 million in UK or Irish theaters. Now, five have achieved that,” says a film industry analyst.
The major successes of the year – Weapons (£11.4 million), another hit film (£16.2 million), the latest Conjuring installment (£14.98m) and 28 Years Later (£15.54 million) – have all remained in the cinemas and in the popular awareness.
Although much of the professional discussion focuses on the unique excellence of prominent auteurs, their achievements indicate something evolving between moviegoers and the genre.
“I’ve heard people say, ‘Even if you don’t like horror this is a film you need to see,’” explains a film distribution executive.
“Such movies experiment with style and format to produce entirely fresh content, connecting with viewers on a new level.”
But outside of creative value, the consistent popularity of horror movies this year implies they are giving moviegoers something that’s much needed: therapeutic relief.
“Currently, cinema mirrors the widespread anger, fear, and societal splits,” notes a genre expert.
“Scary movies excel at tapping into viewers' fears, amplifying them, allowing you to set aside daily worries and concentrate on the on-screen terror,” remarks a respected writer of vampire and monster cinema.
Amid a real-world news cycle featuring geopolitical strife, enforcement actions, extremist rises, and ecological disasters, ghosts, monsters, and mythical entities strike a unique chord with filmg oers.
“It’s been noted that vampire cinema thrives during periods of economic hardship,” says an star from a recent horror hit.
“This symbolizes the way modern economies can exhaust human spirit.”
Historically, public discord has always impacted scary movies.
Experts highlight the surge of European artistic movements after the first world war and the turbulent times of the early Weimar Republic, with movies such as classic silent horror and the iconic vampire tale.
This was followed by the 1930s depression and classic monster movies.
“The classic example is Dracula: you get this invasion of Britain by someone from eastern Europe who then causes this infection that gets spread in all sorts of ways and threatens the Anglo-Saxon heroes,” explains a historian.
“So it reflects a lot of anxieties around immigration.”
The boogeyman of border issues inspired the just-premiered supernatural tale a recent film title.
The filmmaker elaborates: “I wanted to explore ideas around the rise of populism. Firstly, slogans like ‘Let’s Make Britain Great Again’, that harken back to some fantasy time when things were ‘better’, but only if you were a rich white man.”
“Also, the concept of familiar individuals revealing surprising prejudices in casual settings.”
Maybe, the modern period of acclaimed, socially switched-on horror commenced with a brilliant satire released a year after a polarizing administration.
It ushered in a recent surge of visionary directors, including various prominent figures.
“It was a hugely exciting time,” comments a director whose project about a murderous foetus was one of the period's key works.
“I believe it initiated a trend toward eccentric, high-concept horror that aimed for artistic recognition.”
This creator, now penning a fresh horror script, notes: “In the last ten years, public taste has evolved to welcome bolder horror concepts.”
Simultaneously, there has been a reconsideration of the overlooked scary films.
In recent months, a nicke l venue opened in the capital, showing underground films such as The Greasy Strangler, The Fall of the House of Usher and the 1989 remake of the expressionist icon.
The re-appreciation of this “rough and rowdy” genre is, according to the venue creator, a direct reaction to the calculated releases pumped out at the theaters.
“This responds to the sterile output from major studios. Today's cinema is safer and more repetitive. Many popular movies feel identical,” he states.
“Conversely, [such movies] appear raw. As if they emerged straight from the artist's mind, untouched by studio control.”
Scary movies continue to challenge the norm.
“These movies uniquely blend vintage vibes with contemporary relevance,” says an authority.
Alongside the re-emergence of the insane researcher motif – with multiple versions of a classic novel on the horizon – he forecasts we will see fright features in the coming years addressing our present fears: about AI’s dominance in the near future and “supernatural elements in political spheres”.
At the same time, a biblical fright story The Carpenter’s Son – which tells the story of holy family challenges after the messiah's arrival, and includes famous performers as the sacred figures – is scheduled to debut soon, and will definitely send a ripple through the religious conservatives in the America.</